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Our weekly roundup of creative news and insights along with a peek at what we've been up to.

    Colourful collage with joyful people and foods. Includes a milkshake, pizza slice, ice cream cone, and text promoting variety and flavour. Bright, fun tone.

    Creative Stuff#076

    Published by: Georgie Buckle

    Published on: August 30, 2024

    Our weekly roundup of creative news and insights along with a peek at what we’ve been up to.

    Industry News

    Sidewalk scene with people walking past a Burger King advertisement on a digital display. The ad features a close-up image of their iconic Whopper with the word "Bigger" partially visible. The atmosphere is busy and urban.

    Burger King.

    Burger King burns McDonald's on National Burger Day. The OOH and social campaign, created by BBH, pokes fun at the brand's biggest rival.

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    Upside-down text on black background, displaying the Specsavers logo in green. Below, the phrase "Should've gone to Specsavers" is also inverted in white.

    Specsavers.

    Specsavers disrupts pre-movie trailers with a series of mishaps. The brand’s new campaign asks: what could happen if Cineworld Cinemas staff didn’t go to Specsavers?

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    Colourful collage with joyful people and foods. Includes a milkshake, pizza slice, ice cream cone, and text promoting variety and flavour. Bright, fun tone.

    More.

    Leeds-based agency Robot Food has redesigned German health-food brand More. The new identity is based on a message of joy and self-empowerment.

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    Studio News

    Laptop surrounded by colourful sticky notes with reminders and tasks. A hand holding a coffee cup is visible, conveying a busy, organised work setting.

    In this shortened week, our office was a hive of activity. We’re truly thankful for our team’s hard work and eagerly anticipating upcoming projects.

    VIEWING CORNER

    Athletes in action: a runner with a determined expression and a para-athlete in a wheelchair smiling. Dynamic red and blue track graphics in the background convey energy.

    The 2024 Paralympic Games is underway and 549 gold medals are up for grabs during the 11 days of the event. The Paris 2024 Paralympics will make history as the first summer Games in France and have already led to positive changes in the host country.

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    LISTENING CORNER

    Two men stand side by side in a black-and-white photo. One wears a shiny jacket, the other a dark shirt. Their expressions are serious and confident.

    Joe was very excited about the latest news from Oasis this week. After teasing an announcement for a couple of days, Oasis officially announced their long-awaited – and seemingly impossible – reunion on Tuesday.

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    Georgie Buckle

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