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    A series of green posters on a brick wall display the word "parkrun" written in various styles, each labeled "As prescribed by doctors." A rustic fence and greenery sit in the foreground.

    Creative Stuff#082

    Published by: Georgie Buckle

    Published on: October 11, 2024

    Our weekly roundup of creative news and insights along with a peek at what we’ve been up to.

    Industry News

    Green advertisement for Lloyds Bank app. Text reads "It's Over" with an image of a broken candy heart labeled "LOVE." Promotes canceling subscriptions.

    Lloyds.

    Lloyds, the largest UK retail and commercial financial services provider, today launches its biggest-ever multi-channel campaign celebrating its refreshed and rebranded mobile banking app.

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    A series of green posters on a brick wall display the word "parkrun" written in various styles, each labeled "As prescribed by doctors." A rustic fence and greenery sit in the foreground.

    WWF and Parkrun.

    Both organisations have created campaigns that feature ‘prescriptions’ to get outdoors, highlighting the advantages to health – both mental and physical – of being in nature.

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    Collage showcasing Roli brand. Includes a logo, colorful LED music devices, urban billboards, packaging, and people using Roli products in various settings.

    ROLI.

    ROLI makes musical instruments like no one else, giving musicians the freedom to create new sounds. A new identity by DixonBaxi helps to convey that mission more clearly.

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    Studio News

    Three geometric orange designs on a black background with grid lines. Designs include a cross, a connected shape with a circle, and an "X" pattern.

    We’ve been creating some icons for an exciting branding project with a longstanding international client. Early days but more to follow…

    VIEWING CORNER

    A dominant figure in a suit manipulates strings attached to a wrestler in a ring. The dark, red-tinged setting conveys control and tension.

    We’ve been watching the new Netflix series Mr McMahon, which covers McMahon’s transformation of WWE from a small, regional business into a global entertainment powerhouse, and the explosive sexual misconduct allegations that led to his eventual resignation.

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    LISTENING CORNER

    A levitating woman in a white dress floats in an old, dim room with wood floors. Sunlight streams through an open window, scattering debris below. Mysterious mood.

    Joe has been listening to NightTerror, the brand new single from US prog metallers Dream Theatre. The near ten minute long track is their first new music since drummer Mike Portnoy’s return to the band last year and comes from a new album that will be released in February.

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    Georgie Buckle

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