Creative Stuff#100


Published by: Georgie Buckle

Published on: February 28, 2025

Our weekly roundup of creative news and insights along with a peek at what we’ve been up to.

Industry News


A Jacobsen Bryggeri logo is centered over a table with a burger, salad, mac and cheese, fries, a drink can, and various foods, creating an inviting, rustic vibe.

Carlsberg.

Robot Food is behind the brand refresh of Jacobsen, Carlsberg's premium craft beer brand. The refresh aims to retain Jacobsen's historic credibility while also adding a touch of modernity.

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A female boxer, intense and determined, throws a punch in a ring. Her white top is stained with blood. Text reads, "Every stain should be part of the game." Persil logo below.

Persil.

Created by Mullen Lowe, Persil challenges the double standards of blood stains in sports, empowering athletes to play without fear.

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A laptop displaying the "Field Day" event poster with bold red text and blue skies featuring planes, set on a field with green grass and white flowers.

Field Day.

Marking the electronic music festival’s 15th anniversary, the rebrand turns Field Day’s identity into one that represents its genre and community.

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Studio News


Gold foil balloons form the number 100 against a dark background, surrounded by scattered confetti and curling ribbons, creating a festive atmosphere.

A couple of years ago we decided to start creating a weekly newsletter showcasing some of the best work in the industry, alongside projects we’ve been working on and other stuff that interests us. At first, we were nervous that it would be a bit onerous and we wouldn’t keep it up. Well, we’ve now reached our 100th edition and we’re still going strong! We hope you enjoy receiving our emails as much as we like compiling them and we look forward to sharing more exciting stuff over the next 100 editions!

VIEWING CORNER


American flag on a pole with surveillance cameras, overlaid on a larger face. Text reads "Zero Day" in bold, distressed letters. Atmospheric and tense.

We’ve been watching the new political thriller, Zero Day, on Netflix. Robert De Niro stars as a former U.S. President called out of retirement to find the source of a deadly cyberattack, only to discover a vast web of lies and conspiracies.

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LISTENING CORNER


Aerial view of people walking on a textured surface, casting long, dramatic shadows. The scene evokes a sense of solitude and movement. Text reads: "Doves Constellations For The Lonely."

UK indie-rock group Doves return this week with their sixth album, and first in five years, Constellations For The Lonely. They are surely hoping it will follow in the chart-topping footsteps of their previous three Number 1 UK albums.

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Georgie Buckle

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